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Marketing Management

LibGuide is the best reference tool of LRC to market its resources and services to clientele. This tool will help them to locate, evaluate, and use scholarly & peer-reviewed resources in writing research project on a particular subject area.

Recommended Book Collection

The book collections of CUD LRC are arranged alphabetically using the Library of Congress Classification System.

Use the following call numbers for Marketing management subject to browse the books on the shelves: 

HF                    Commerce

HF5415.13       Marketing--Management